Branding Services
Your BRAND is what people
SAY ABOUT YOU when you are not in the room
Experience design at scale
First impression matters. Friki Digital is about creating a unique representative identity which captivates your target audience.
A BRAND is worthless if it doesn't CONNECT the right audience in a relevant way
Branding agency in abuja, nigeria - friki digital
Friki Digital branding and creative design services includes:
Friki Digital will complete a phase of analysis and research in which we will conduct interviews and review materials to create a basis for work moving forward.
During this phase, Friki Digital will:
- Confirm project process and schedule.
- Review existing materials, ranging from the website to publications, as well as materials of other global businesses.
- Conduct a meeting with the client to understand the objectives of the company, and the goals of the graphic identity project. We will facilitate a discussion around the company tagline to determine the internal interest in renaming either or both.
- Create a brief that summarizes findings in the form of a narrative.
- Present a findings summary in preparation for work.
- Amend brief as indicated by the client and determine the entire scope of the project.
Working with experienced stakeholders, we define a brand strategy, establishing what your business stands for, its purpose and values in simple, compelling terms. We translate this into a differentiating positioning. For businesses dealing with a complex structure or portfolio of products we design a correspondingly clear brand architecture.
We are able to create bespoke graphic identity for your brand. In this phase we first;
- Determine appropriate sample applications.
- Create multiple design concepts for the identity across sample applications.
- Present concepts to the client.
- Based on feedback, refine one direction for a follow up presentation
We are able to create bespoke graphic identity for your brand. In this phase we first;
- Determine appropriate sample applications.
- Create multiple design concepts for the identity across sample applications.
- Present concepts to the client.
- Based on feedback, refine one direction for a follow up presentation
Friki Digital will develop designs for representative applications, demonstrating the use of the identity. A final list will be agreed upon with the client. Potential applications include:
- Stationery: letterhead, envelope, business cards, note pad, ID Cards, folder, CD and CD Jacket
- Email newsletter template
- Desktop wallpaper
Friki Digital will document the graphic identity in a 5-25 page Design Guidelines document that establishes the rules and usage of the graphic identity, including scale, composition, supporting typography, palette, recommendations on applications, and reproduction guidelines. This document will serve as a guide for in-house and external designers working on behalf of the client. In this phase, Friki Digital will:
- Document the graphic identity in a set of guidelines.
- Submit the guidelines to the client for review and revision.
- Submit final guidelines package in pdf format.